In a world on the brink of chaos, China has decided that what people everywhere need is more good news — as long as it’s about China. China is creating a giant media outlet called Voice of China, combining the three state television and radio broadcasters aimed at overseas audiences: China Global Television Network, China Radio International, and China National Radio. The hope is that by combining resources and output, China will have a broader platform to spread its message overseas. But will Voice of China succeed in boosting China’s international image, especially given the dubious performance of previous global state media pushes?
søndag 29. april 2018
China’s $6 Billion Propaganda Blitz Is a Snooze
In a world on the brink of chaos, China has decided that what people everywhere need is more good news — as long as it’s about China. China is creating a giant media outlet called Voice of China, combining the three state television and radio broadcasters aimed at overseas audiences: China Global Television Network, China Radio International, and China National Radio. The hope is that by combining resources and output, China will have a broader platform to spread its message overseas. But will Voice of China succeed in boosting China’s international image, especially given the dubious performance of previous global state media pushes?