onsdag 26. februar 2025

Billion Indians have no spending money - report

India is home to 1.4 billion people but around a billion lack money to spend on any discretionary goods or services, a new report estimates. The country's consuming class, effectively the potential market for start-ups or business owners, is only about as big as Mexico, 130-140 million people, according to the report from Blume Ventures, a venture capital firm. Another 300 million are "emerging" or "aspirant" consumers but they are reluctant spenders who have only just begun to open their purse strings, as click-of-a-button digital payments make it easy to transact.

What is more, the consuming class in Asia's third largest economy is not "widening" as much as it is "deepening", according to the report. That basically means India's wealthy population is not really growing in numbers, even though those who are already rich are getting even wealthier.