They're a chance for families to establish status and, effectively, to show off -- so much so that India's wedding industry, reportedly worth around $50 billion a year, is now among the world's largest. Weddings are particularly popular during this time of the year, as the winter months are considered auspicious in the Hindu calendar.
lørdag 19. desember 2020
What coronavirus means for India's 'big fat weddings'
Weddings are important the world over, but in India they're a cultural phenomenon. Couples often host lavish, days-long events for hundreds of guests, featuring elaborate venues, intricate garments, ornate decorations and plenty of gold, which is considered lucky. Bigger-budget productions can see ceremonies held in rented palaces, with grooms arriving on horseback and stages set up for dance performances.
They're a chance for families to establish status and, effectively, to show off -- so much so that India's wedding industry, reportedly worth around $50 billion a year, is now among the world's largest. Weddings are particularly popular during this time of the year, as the winter months are considered auspicious in the Hindu calendar.
They're a chance for families to establish status and, effectively, to show off -- so much so that India's wedding industry, reportedly worth around $50 billion a year, is now among the world's largest. Weddings are particularly popular during this time of the year, as the winter months are considered auspicious in the Hindu calendar.
